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A Professor at one of the IIM's ( INDIA ) was explaining marketing concepts to
the Students:-

1. You see a gorgeous girl at a party. You go up to her and say: "I am very rich. Marry me!" - That's Direct Marketing

2. You're at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you says: "He's very rich. Marry him." - That's Advertising



3. You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day, you call and say: "Hi, I'm very rich. Marry me." - That's Telemarketing



4. You're at a party and see gorgeous girl. You get up and straighten your tie, you walk up to her and pour her a drink, you open the door (of the car)for her, pick up her bag after she drops it, offer her ride and then say:
By the way, I'm rich. Will you marry me?" -
That's Public Relations



5. You're at a party and see gorgeous girl. She walks up to you and
says: You are very rich! Can you marry ! me?" -
That's Brand Recognition



6. You see a gorgeous girl at a party. You go up to her and say:
I am very rich. Marry me!" She gives you a nice hard slap on your face.
- That's Customer Feedback



7. You see a gorgeous girl at a party. You go up to her and say:
"I am very rich. Marry me!" And she introduces you to her husband.
That's demand and supply gap



8. You see a gorgeous girl at a party. You go up to her and before
you say anything, another person come and tell her: "I'm rich. Will you
marry me?" and she goes with him -
That's competition eating into your

market share



9. You see a gorgeous girl at a party. You go up to her and before
you say: "I'm rich, Marry me!" your wife arrives. -
That's restriction
for entering new markets

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